“Inclusion Inspires Innovation”, Apple and Diversity

Apple has released a new section on its website with a extensive open letter from Tim Cook and the statistical data of gender and race among the company’s workers. Figures not too away from other technology companies, with 70% of men and 30% of women which remains at 20% when we focus on the technological areas of Apple.

In terms of the races, 55% of workers in United States are white, the 15% Asian, 11% Hispanic, 7% black, 2% mixed race, 1% of other ethnic groups and 9% unspecified. Cook ensures not satisfied with these numbers, but it states that inclusion and diversity are one of its priorities as CEO of Apple.

Below you will find the letter from Cook translated entirely as well as the video that Apple has made for the occasion, just a month after sharing with us other closely related piece, the video of the massive participation of the workers of the Apple in the day of the pride March in San Francisco.

A message from Tim Cook

At Apple, 98,000 employees share a passion for products that change people’s lives, and since the early days, we know that diversity is critical to our success. We deeply believe that inclusion inspires innovation.

Our definition of diversity goes beyond the traditional categories of race, gender and ethnicity. It includes personal qualities that are often left to one side, such as sexual orientation, war veterans and persons with disabilities. Who we are, where we come from, and what we have experienced is influencing the way we perceive and solve the problems. We believe in celebrating diversity and invest in it.

Apple is committed to transparency, so we’re publishing statistics on race and the distribution by gender of our company. Let me say in advance that as CEO, I am not satisfied with the numbers on this page. They are not new for us, and we have been working hard for quite some time to improve them. We are making progress, and we are committed to be so innovative in promoting diversity as we are developing our products.

Inclusion and diversity have been a goal for me during my time at Apple, and are among my priorities as CEO. I am proud to work alongside many senior executives that we have hired and promoted in recent years, including Eddy Cue and Angela Ahrendts, Lisa Jackson and Denise Young-Smith. Talented leaders in my team come from all over the world, and each one is a unique point of view based on their experience and culture. And our Board of Directors is stronger than ever with the addition of Sue Wagner, elected in July.

I receive emails from customers all over the world, and a name that often comes up is Kim Paulk. She is a specialist in the Apple Store on West 14th Street in Manhattan. Kim has a medical condition that has affected his vision and hearing since she was a child. Our customers can not be more satisfied with the service of Kim, and say that she embodies the best characteristics of Apple. Guide your dog, Gemma, affectionately known by the store as the ‘iDog’.

When we think about diversity, we think of people like Kim. She inspires colleagues and clients.

We also think of Walter Freeman, who leads a team of shopping here in Cupertino and was recently recognized by the National Minority Supplier Development Council. Last year, the team of Walter provided more than 3,000 million in business opportunities with Apple for more than 7,000 small businesses in the United States West.

Both Walter and Kim exemplify what we value in diversity. Not only enrich the experience of colleagues and make our company stronger, but will they extend benefits of Apple diversity to our clients, in our supply chain and the economy in general. And there are many more people from Apple doing the same.

Above all, when we think of the diversity of our team, we believe in the values and ideas that bring with them as individuals. Ideas that drive innovation that makes Apple unique, and that deliver the level of excellence that our customers have come to expect.

Beyond the work that we do to create innovative tools for our customers, improve education is one of the main ways in which Apple may have a significant impact on society. We have recently dedicated $ 100 million ConnectED de el presidente Obama initiative to bring cutting-edge technologies to schools with limited resources. Eighty percent of the student population in the schools we are going to equip and support belong to groups little currently represented in our industry.

Apple is also one of the sponsors of the campaign for human rights, the largest LGBT rights organization (lesbians, gays, rockeras and transsexuals) of the country, as well as the National Center for women and information technology, that encourages young women to get involved in technology and science. The work we do with these groups is significant and inspiring. We know that we can do more, and will.

This summer marks the anniversary of the 1964 Civil Rights Act, an opportunity to reflect on the progress of the half of the last century and recognize the work that remains to be done. When the Bill was introduced in June 1963, President Kennedy urged the Congress to approve “by the simple and plain quality that unites us all as Americans: a sense of Justice.”

Around the world, our Apple team is United in the belief that being different makes us better. We know that each generation has a responsibility to build on the achievements of the past, expanding rights and freedoms that we enjoy for the many who are still fighting for what is right.

Together, we are committed to diversity within our company and the advancement of the equality and human rights everywhere.

Tim

Gallery

Apple — Diversity — Inclusion inspires innovation

Apple — Diversity — Inclusion inspires innovation

Source: www.youtube.com

diversity months

diversity months

Source: justbcause.com

Apple releases diversity report: 55% of US employees are …

Apple releases diversity report: 55% of US employees are ...

Source: www.idownloadblog.com

Apple comparte el vídeo de la Pride Parade en donde …

Apple comparte el vídeo de la Pride Parade en donde ...

Source: www.pinterest.com

Apple Shares Video of Participation in 2015 SF Pride …

Apple Shares Video of Participation in 2015 SF Pride ...

Source: www.iphoneincanada.ca

manalnabizzle on emaze

manalnabizzle on emaze

Source: www.emaze.com

Apple earns 100% score on Human Rights Campaign’s …

Apple earns 100% score on Human Rights Campaign's ...

Source: forums.appleinsider.com

Apple hasn’t got a new logo but a variant symbolising …

Apple hasn't got a new logo but a variant symbolising ...

Source: newsfirst.lk

Video: Tim Cook (and Siri) support the Cerebral Palsy …

Video: Tim Cook (and Siri) support the Cerebral Palsy ...

Source: 9to5mac.com

The CS Gender 3000: The Reward for Change

The CS Gender 3000: The Reward for Change

Source: chosa.itmedia.co.jp

Valualize Graphic

Valualize Graphic

Source: graphic.valualize.com

Pin de K.J. Edwards en |-/ twenty øne piløts …

Pin de K.J. Edwards en |-/ twenty øne piløts ...

Source: www.pinterest.com.mx

Alcol e violenza domestica

Alcol e violenza domestica

Source: www.breaksilence.it

Never fake it – The Stable

Never fake it – The Stable

Source: www.thestable.com.au

Apple releases promised diversity data: 55% white in US, 7 …

Apple releases promised diversity data: 55% white in US, 7 ...

Source: 9to5mac.com

Valualize Graphic

Valualize Graphic

Source: graphic.valualize.com

Tim Cook Adds His Voice to Cerebral Palsy Foundation’s …

Tim Cook Adds His Voice to Cerebral Palsy Foundation's ...

Source: www.iphoneincanada.ca

41 best Gay Marriage images on Pinterest

41 best Gay Marriage images on Pinterest

Source: www.pinterest.com

「Neonatal nursing」のおすすめアイデア 25 件以上 | Pinterest

「Neonatal nursing」のおすすめアイデア 25 件以上 | Pinterest

Source: www.pinterest.jp

Misogyny, Misandry, and Father’s Day

Misogyny, Misandry, and Father’s Day

Source: quillaquiver.com