Netflix Has Scary Big Success in Denmark

An expert is surprised that Neflix in record time has become everyday life in the 400,000 Danish households.

The American streamningtjeneste Netflix have only been in Denmark for seven months, but the cloud-based movie service, has triumphed over competitors, writes our site.

Around 400,000 households in Denmark have subscription to Netflix, it corresponds to just over 17 percent. Competitor Youbio from the TDC-owned Yousee sits on a measly 3 percent. Viaplay has 6 and HBO Nordic only 2 percent.

Netflix has also doubled the number of Danish customers on their American version of the service.

The numbers come from research firm YouGov, and not from the companies themselves.

-“It is scary that Netflix has gotten so good so fast hold of the Danes. In a short time is service almost become national heroines, almost from one week to the other, “says Claus Bülow C from Global Connect.

Ulf Lund, TV-Director of Yousee and TDC acknowledges that Netflix has done well, and is on the front of the ease of use.

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